Home » China’s Geely to bring Zeekr, Riddara and Farizon EVs to Pakistan

China’s Geely to bring Zeekr, Riddara and Farizon EVs to Pakistan

by Haroon Amin
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Pakistan’s electric vehicle (EV) sector is witnessing remarkable expansion, and the drive continues as Capital Smart Motors (CSM) formally collaborates with Geely, a major player in China’s automotive industry.

The statement follows the signing of a Memorandum of Understanding (MoU) among the two companies, signaling the advent of Geely’s top-class New Energy Vehicle (NEV) manufacturers — Zeekr, Riddara, and Farizon — into the Pakistani marketplace. 

This strategic partnership marks a major milestone in the country’s transition in the direction of sustainable mobility, aligning with the federal government’s NEV policy delivered in 2024. The policy affords generous incentives for EV adoption, helping each passenger and commercial cars while specializing in reducing environmental effects and growing infrastructure. 

Which cars are launching? 

While the company has yet to announce which specific models will be available, it has confirmed that Zeekr will bring top-class electric sedans and crossovers, Riddara will offer powerful EV pickups, and Farizon will deliver electric commercial motors such as vans and buses. Zeekr automobiles like the 007, Mix, X, and 001 have already turned heads at international vehicle shows with their futuristic designs and high-end features. 

Sources familiar with the matter suggest that CSM plans to start sales in the next few months. If launched on schedule, these models could quickly roll Geely among the top contenders in Pakistan’s rising EV section. 

Rapid EV market growth in Pakistan 

During the last two years, several international brands, such as BYD, Deepal, Honri Ve, and Seres, have launched their EVs in Pakistan. To support this fashion, the federal government announced the national electric vehicle (NEV) coverage in 2024, offering incentives for each consumer and manufacturer. The policy also focused on infrastructure improvement and reducing the environmental impact of transport. 

In January 2025, the government decided to cut off electricity tariffs for EV charging stations from Rs. 71 per unit to Rs. 39.70 according to units, a 44% reduction. This marked the first time in Pakistan’s history that electricity rates had been slashed, especially for EVs. At the same time, the National Energy Conservation Authority (NEECA) delivered regulations for setting up EV charging stations and battery swapping points. 

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The market for electric vehicles (EVs) in Pakistan is expanding and is now set to undergo yet another upheaval. Capital Smart Motors (CSM) and Chinese carmaker Geely have formally joined to provide Geely’s high-end electric vehicle brands to the local market.

  • Agreement between Geely and CSM

Habib Rafiq Limited’s new business, Capital Smart Motors, and Geely inked a Memorandum of Understanding to introduce three of Geely’s high-end NEV brands—Farizon, Riddara, and Zeekr—to Pakistan. The official release states that by providing cutting-edge and environmentally friendly EVs, this strategic partnership seeks to revolutionise mobility in Pakistan.

With significant infrastructure projects like Capital Smart City and Lahore Smart City, CSM’s parent business has already established itself. With this experience, CSM is now joining the automotive sector by fusing Geely’s production prowess with its development know-how.

Although the company has not yet disclosed which exact models would be offered, it has stated that Farizon will supply electric commercial vehicles including trucks and buses, Riddara will provide strong EV pickups, and Zeekr will provide high-end electric sedans and crossovers. The futuristic appearance and premium features of Zeekr automobiles, such as the 007, Mix, X, and 001, have already drawn attention at international auto exhibitions.

According to people with knowledge of the situation, CSM intends to start selling in the coming months. These models might swiftly place Geely among the leading competitors in Pakistan’s developing EV market if they are released on time.

Pakistan’s Rapid EV Market Growth Several foreign companies have introduced their EVs in Pakistan throughout the last two years, including BYD, Deepal, Honri Ve, and Seres. The National Electric Vehicle (NEV) policy was introduced by the federal government in 2024 to encourage this trend and provide incentives to producers and consumers alike. The policy also aimed to lessen the negative effects of mobility on the environment and to enhance infrastructure.

The government announced in January 2025 to reduce electricity rates for EV charging stations by 44%, from Rs. 71 per unit to Rs. 39.70 per unit. Electricity costs were lowered especially for EVs for the first time in Pakistani history. Regulations for installing EV charging stations and battery swapping locations were also introduced at the same time by the National Energy Conservation Authority (NEECA).

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